Op-EdComparison · updated October 2026
Op-Ed vs ContentIn
ContentIn helps you plan a content strategy: idea lists, templates, an AI ghostwriter and a weekly planning view. Op-Ed skips the planning entirely — it briefs you on the news sources you pick every morning, and any story becomes a post in your voice with a tap. Here's how they stack up.
The short version
Choose ContentIn if…
- You want to build a deliberate content strategy with pillars, templates and a planned week.
- You like batching: sitting down once a week to plan and write everything.
- You want an AI ghostwriter that learns from viral post formats.
Choose Op-Ed if…
- You'd rather never sit down to "do content" — every post starts from a real article you chose that morning.
- You want everything on your phone: read, shape, publish — done.
- You want to start free and stay cheap: 14 days free, then Plus at $14.99/month.
Side by side
| Op-Ed | ContentIn | |
|---|---|---|
| Platform | iOS & Android apps | Web app |
| Posts to | LinkedIn, X, Threads and Bluesky — one approve, a version shaped for each | LinkedIn only |
| Starting price | 14 days free · Plus $14.99/mo · Pro $19.99/mo · Team $74.99/mo | No free plan — from $15/mo; AI writing from $39/mo ($31/mo annual) |
| Core workflow | Your briefing arrives; pick a story and AI drafts it — you sharpen, then publish | You plan a week of content with templates + AI help |
| Content grounded in real news | ✓ RSS, keyword news & YouTube sources you pick | ✗ Ideas come from templates and your notes |
| Writes in your voice | ✓ Persona + voice import from past posts | ✓ AI ghostwriter with style learning |
| Polish posts you wrote yourself | ✓ One tap fixes grammar & flow in your persona's voice, with preview and undo | ✓ Ghostwriter rewrites |
| Template library | ✗ Deliberately minimal | ✓ Hundreds of proven formats |
| Content planning | ~ A month calendar of post shapes and plan-my-week — led by the daily briefing, not pillars | ✓ Full planner with content pillars |
| Approval before publishing | ✓ Nothing posts without your tap | ✓ You control the queue |
| Works entirely from your phone | ✓ Built for it | Partial — mobile web |
| Analytics | ✗ Deliberately lean — one tap to each platform's own analytics | ✓ Post analytics |
ContentIn details based on public pricing and feature pages, September 2026. Spotted an error? Email support@feedassist.ai.
The real difference: planners vs pilots
ContentIn is for people who want to run LinkedIn like a content operation — pillars, formats, a planned week. That's a real skill and the tool supports it well. Op-Ed is for people who will never do that, and know it. It briefs you on the news you'd read anyway, turns the story you pick into a post that sounds like you, and asks for your judgement before anything ships.
If you want a strategy tool, pick ContentIn. If you want an efficient, steady presence with you firmly at the wheel, pick Op-Ed.
Common questions
Should I pick Op-Ed or ContentIn if I have no content strategy?
It depends on whether you want a strategy at all. ContentIn helps you build one — content pillars, templates and a planned week. Op-Ed removes the need for one: a daily briefing from news sources you chose means every post starts from a real story, with no planning session required. Our guide on how often to post on LinkedIn covers why steady-and-simple usually beats an ambitious plan.
Which is cheaper, Op-Ed or ContentIn?
ContentIn has no free plan and starts at $15/month, with AI writing from $39/month ($31/month billed annually). Op-Ed is free for 14 days, no card needed; then Plus is $14.99/month and Pro $19.99/month; Team is $74.99/month for five seats.
Does Op-Ed publish posts without my approval?
Never. Every draft waits for your explicit per-post approval, and Op-Ed connects to LinkedIn, X, Threads and Bluesky only through their official APIs with your OAuth consent — no scraping, no browser automation.
Presence without the planning
14 days free · no card · every post shaped and approved by you.
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